Fulfillment for Brands That Need More Than a Warehouse
We handle the unusual, the challenging, and everything in between. From fragments of other planets to board games to fashion - if it ships, we ship it.
What We Do
Full-service fulfillment from a team that treats your products like their own.
Pick & Pack
Anything. Anywhere in the world. We ship tens of thousands of packages each year to 120+ countries.
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Warehousing
From pallets to particles... we store it all. Climate-controlled, secure, and carefully managed.
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Assembly & Fab
Need it built? We can do it. Kitting, tagging, light assembly - our team becomes your team.
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Returns Processing
Photo-documented returns with detailed condition reports. Know exactly what came back.
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Why Brands Choose Us
We're not trying to be the biggest. We're trying to be the best fit for brands that need real partnership.
- 70,000 sq ft Facility
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Four levels of climate-controlled storage with two full freight docks. Room to grow with you.
- 120+ Countries
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International shipping expertise. UPS, FedEx, USPS - we know which carrier works best where.
- 20+ Years Experience
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Two decades of treating every product like it matters. We built a culture around caring for your goods.
- Direct Communication
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Talk to real people who know your products. No ticket systems, no runaround.
Industries We Serve
Our ideal client needs something they can't find anywhere else.
Crowdfunding
Kickstarter, Indiegogo - we've fulfilled millions of dollars in campaigns.
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Board Games
Heavy boxes, delicate components, passionate customers. We get it.
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Apparel
Size sorting, poly bags, retail-ready packaging. Looking good is our business.
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Small Business
Boutique service for boutique brands. We scale with you.
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Real Results for Real Businesses
See how we solve complex fulfillment challenges with custom automation and operational excellence.
ShipStation Batching Automation
How we increased order capacity 2.4x and cut paper costs by 70% for science artifacts and gaming clients through custom ShipStation integration.
Reduced admin overhead freed staff for floor work; 20% individual efficiency gain
70% reduction in paper and printing costs
Living development process with daily refinements
Built With:
Fulfillment Without Waste
A 6-part series on building fulfillment operations that scale without drowning in complexity.
The Hidden Tax of Physical Growth
Every decision you defer becomes a problem that compounds. Learn to spot cost leaks before they drain your margins.
Why Most Companies Don't Need a WMS
Software should solve problems you actually have, not create new ones. A contrarian look at warehouse management systems.
Packaging & Pallets: Infrastructure That Compounds
The unsexy decisions that determine whether your fulfillment scales smoothly or breaks under pressure.
Shipping Choices: Appropriate Is Efficient
Stop optimizing for the cheapest rate. Start optimizing for the right rate at the right time.
Crowdfunding & Trade Shows
High-stakes fulfillment with no margin for error. How we handle the intense moments that make or break brands.
The Initiative Promise
Control without complexity. What makes Initiative different from every other 3PL you've ever talked to.
A Warehouse in the Heart of West Virginia
We're not where you'd expect to find a world-class fulfillment operation. Upper Tract sits in a valley just over the mountains from the I-81 corridor - a pastoral scene hiding nearly 100,000 square feet of warehouse space.
This is a place where people deeply care about the customers they serve and take personal interest in the products that pass through. That's why we're still here after 20+ years.
Read our story
Need to Schedule a Delivery?
Book your truck appointment online. We'll confirm within 2 hours during business hours.
📍 29 Industrial Park Road, Building 2 • Upper Tract, WV 26866
Ready to Simplify Your Fulfillment?
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