Stories from the warehouse floor about fulfillment, operations, technology, and the people who make it all work.
A West Virginia warehouse team knew what they were doing—and wanted to do it faster for their clients. AI-assisted development helped them ship more boxes while clients focused on launching amazing products.
Read MoreHow an experienced developer used Claude Code to build sophisticated warehouse automation in 3 weeks. Not about learning to code—about velocity + professionalization for domain experts.
Read MoreHow an experienced developer used Claude Code to build a complete 24-page website in hours instead of weeks. Tool selection, deployment, and collaborative content development.
Read MoreInitiative Distribution is a startup business, but we've also been around for more than 20 years. Here's how that works, and why I think it makes us the right partner for brands that need something different.
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