Fulfillment for Brands That Need More Than a Warehouse

0:00 Our promise is simple: if it ships, we ship it. Clients send us meteorite fragments, board games, apparel, and plenty in between.

0:05 Odd sizes, fragile items, and products that need special handling are normal work for us. We pick and pack orders, store inventory, handle assembly and fabrication, and process returns.

0:10 We're in Upper Tract, West Virginia, in a valley just over the mountains from I-81. The warehouse has nearly 100,000 square feet of space.

0:13 That central location puts 60% of the US population within 1-2 day ground shipping. From here we reach Boston, New York, and Atlanta, and ship coast to coast, from Chicago and Dallas to Los Angeles and Seattle.

0:20 Orders go overseas as well. We've shipped to more than 120 countries, and we choose UPS, FedEx, or USPS based on what works best for each destination.

0:25 2025 was our first full year of operations and a record year. We shipped 34K orders, fulfilled 89K units, and assembled more than 69K items by hand, all from Upper Tract.

0:30 We build our own software and use it every day in our warehouse. Now clients can use it too, as Initiative Edge. It helps teams catch problems before customers notice, write down know-how that usually lives in a few people's heads, know the next step, and automate alerts and busywork. One of these tools, a custom ShipStation integration, went live in 72 hours, raised order capacity 2.4x, and held 99.9% accuracy at peak.

0:35 Initiative Distribution is a boutique 3PL for brands that need more than a warehouse. Visit us at initiativedistribution.com.